1776 by David Burke x Topgolf
Branding, Copywriting
Green Group Morristown
Morristown, NJ
2021
The suite spot for foodies and sports fans alike
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1776 houses a dual concept combining fine dining and Top Golf Swing Suites. Leveraging both a celebrity chef as well as the Top Golf name, the venue promises to bring new life to Morristown’s “eatertainment” scene with an interior designed by renowned architectural firm Michael Graves.
The Green Group wanted a flexible family of logos to represent their fine dining side, as well as the Swing Suite sides. At the same time, koolgirlposse tied in the historical aspect of Morristown’s key location in the Revolutionary War. (Being located at 1776 Speedwell Ave was a happy coincidence!) Along with the branding program, Koolgirlposse developed taglines tying the dining-golf-history concepts together in “A Modern Play on American Classics.”
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